PATTERNITY + LILY SILVERTON ∞ PATTERN.CONFLICT.UNITY FILM
A special film by PATTERNITY + Lily Silverton in association with Imperial War Museums
To celebrate the launch of the FLEET OF DAZZLE collaboration with Imperial War Museums (IWM), PATTERNITY has joined forces with filmmaker and Fashion Features Director of Pop Magazine, Lily Silverton, to create a short film telling the story of the iconic Dazzle camouflage patterns painted to disguise and protect ships during the First World War.
Shot at PATTERNITY STUDIO, the film PATTERN. CONFLICT. UNITY. unites never-before seen naval-archive footage from WW1 and WW2 with the new IWM X PATTERNITY product collaboration. Using clever layering and bold set and sound design, the film takes the viewer on a journey to explore the key definitions of its title, as seen through the PATTERNITY lens.
The film is part of the larger-scale project with the IWM, who have partnered exclusively with PATTERNITY for the timely repositioning of Dazzle to coincide with the WW1 Centenary commemorations and reopening of IWM South London.
PATTERN A regular or intelligible form or sequence
CONFLICT A striking together; a collision
UNITY The state of being united or joined as a whole
CREATIVE DIRECTION PATTERNITY
DIRECTOR + EDITOR LILY SILVERTON
HEAD OF RESEARCH LIV TAYLOR
SOUND DESIGN WILLIAM SKEAPING AT WRKS
DIRECTORS OF PHOTOGRAPHY HARRY JENKINSON + LOREN FILIS
FLEET OF DAZZLE PRODUCTS IWM + PATTERNITY
MODEL GEORGIA FROST
FASHION JULIA BRENARD
HAIR YOSHI MIYAZAKI
MAKE-UP TINA SOLBERG TORSTAD
SET DESIGN JOE GIBSON
ASSISTANT EDITOR LYNNLY BENSON
FASHION ASSISTANTS RHIANNE SAAD + SOPHIE ARNOLD
ASSISTANT CLEMENTINE FIELL